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Accentuate your pout with PUPA's I'm Pure Colour Absolute Shine Lipstick; a creamy, non-drying formula infused with a perfect balance of oils and waxes. Developed with an innovative Gellified System, the high-pigmented lipstick glides on effortlessly to deliver intense, vibrant colour with a long-wearing finish. Expect smooth, luscious and comfortable lips with mirror-like shine. Dermatologist tested. Paraben free.